Purpose, Values, Principles: Ethics Framework Guide




A Guide to Purpose, Values, Principles

Each day, countless decisions are made within organisations of all shapes and sizes. An Ethics Framework provides a compass for those choices.

A solid Ethics Framework offers a clear statement of what an organisation believes in and what standards it applies. It’s a roadmap for good decisions, and if it’s lived throughout an organisation, it’s also a guide to making that organisation the best version of itself.

Fundamental to good business, every organisation should have an Ethics Framework to guide decision making; from Apple, Amazon and ANZ, to the Nedlands Netball Association.

"An Ethics Framework is foundational. It provides the blueprint for organisational decision making, delivering clarity, consistency and connection across all levels and responsibilities."


Learn what an ethics framework is
Why you need an ethics framework
A step by step process to establish your own
Tools to embed your framework

Whats inside the guide?




Dr Matt Beard

is a moral philosopher with an academic background in applied and military ethics. He has taught philosophy and ethics at university for several years, during which time he has been published widely in academic journals, book chapters and spoken at national and international conferences. Matt’s has advised the Australian Army on military ethics including technology design. In 2016, Matt won the Australasian Association of Philosophy prize for media engagement, recognising his “prolific contribution to public philosophy”. He regularly appears on television, radio, online and in print.

Dr Simon Longstaff

has been Executive Director of The Ethics Centre for over 25 years, working across business, government and society. He has a PhD in philosophy from Cambridge University, is a Fellow of CPA Australia and of the Royal Society of NSW, and in June 2016 was appointed an Honorary Professor at ANU – based at the National Centre for Indigenous Studies. Simon co-founded the Festival of Dangerous Ideas and played a pivotal role in establishing both the industry-led Banking and Finance Oath and ethics classes in primary schools. He was made an Officer of the Order of Australia (AO) in 2013.