
Feeling rules: Emotional scripts in the workplace
Opinion + AnalysisBusiness + LeadershipHealth + Wellbeing
BY Elena Walsh 26 FEB 2025
Meta CEO Mark Zuckerberg recently lauded the virtues of company cultures that can ‘celebrate the aggression’. The comment sparked backlash, with many commentators arguing that ‘no one thrives in an aggressive environment’ and that anger and pride have no place at work.
There are many reasons this topic is highly charged. One is that people, on the whole, tend to dislike being told what to feel (even more than they dislike being told what to do).
The aversion is not difficult to explain. Long before the development of the neocortex, our ancestors relied exclusively on the limbic brain, which prompted fast, instinctive responses to a quickly changing and often treacherous physical and social landscape. We fought in anger, ran from danger in fear, and withdrew in disgust from contaminated food. We used our emotions to navigate the world and express our needs, which kept us alive. So to be told not to feel what we feel, and act accordingly can be perceived as a threat to our ability to act adaptively to life. And it is this adaptive ability that constitutes, in part, our sense of being autonomous and free.
And yet, as we mature, we learn to reign in our emotions for the sake of the collective. We live and operate within workplaces and other social institutions that ask us to limit our emotional repertoire to support the collective. Freud thought the laws binding civilised societies required us to ‘sacrifice [our] instincts’, in order to ‘leave no one […] at the mercy of brute force’. Civilisation is a trade-off: it imposes necessary restrictions on freedom that no-one can escape, in turn offering protection from harm and mutual reciprocity.
So, what emotions should we express in the workplace? And should we suppress spontaneous emotional expression in order to conform to emotional scripts?
An emotional script is a bit like a script for a scene in a play. It prescribes a set of emotions appropriate to a given workplace culture, setting, or situation, and asks us to play the role. A basic ‘professionalism’ script, for instance, which exists in most workplaces, asks employees to remain calm and composed, regardless of stress or frustration.
Many workplace scripts have obvious value, such as the script for showing appreciation and gratitude after someone gives a presentation, or using warm salutations in an email.
Others carry potential for harm. The ‘customer-facing pleasantness’ script demands frontline staff treat customers in a friendly and accommodating way, regardless of their true feelings. Many companies train and require frontline workers to display smiles when with customers, some even insisting that these smiles be ‘real’ and not fake. The demand to show a ‘real’ smile whenever interacting with a customer, even if they are rude or aggressive, demands significant emotional labour. Constantly suppressing true emotion to conform with an emotional script is, in essence, method acting. It takes energy.
We can all engage in (and perhaps even enjoy) some method acting from time to time. But too much leads to burnout and, in severe cases, can harm mental health. The British paediatrician and psychoanalyst Donald Winnicott used the term ‘false self’ to describe rigid and pervasive patterns of emotional masking in which a person loses track of the difference between their ‘real’ self and their mask. Winnicott thought the false self was an adaptation to traumatic early caregiving environments in which genuine emotional expression was unsupported or punished, leading individuals to develop a protective façade.
Of course, masking in the workplace as an adult is much less harmful, both because a mature adult is less vulnerable than a child, and also because an adult can ‘take off’ their mask when they leave work.
Nonetheless, excessive emotional labour can still cause harm, and studies of marginalised groups in the workplace attest to this. Many studies show that women are often expected to conform to a ‘nurturing and motherly’ emotional script when interacting with male colleagues or bosses.
Another well-studied phenomenon is the pressure faced by Black men and women to repress their anger, even in situations that clearly warrant it, in order to not conform to the stereotype of the ‘angry Black man [or woman]’. Studies have found that Black women frequently experience traumatic stress symptoms in the workplace due to the strain of conforming to emotional scripts that forbid anger and encourage nurture. These are consequences of the felt need to mask too often and too well, even whilst experiencing microaggressions or more blatant forms of discrimination. Studies have also shown that workplaces that encourage traditionally ‘masculine’ traits are tied to burnout, high worker turnover, anxiety, and poor wellbeing in both male and female workers (and regardless of race).
Balancing the script
While some degree of emotional restraint might be necessary, it seems that too much can be harmful. How do we draw the line?
Freud’s claim that a healthy suppression of ‘instinct’ helps avoid ‘brute force’ was meant to describe how civilisation overcame the philosophy of ‘might makes right’. This philosophy claims that the basis for morality and social order is rightly and naturally set by the most powerful, not by principles of goodness, justice, or fairness. In other words, Freud thought that a reasonable amount of emotional repression would lead to mutual reciprocity and fairer outcomes, overcoming the domination of the less powerful by those with more.
In fact, the ‘professionalism’ script, understood in its original twentieth-century sociological sense, was not simply a common and expected workplace convention. Rather, it was seen as a powerful means to increase the stability and civility of social systems.
One answer, then, is that emotional repression is good when it supports ideals of justice and fairness, and not when it perpetuates oppression and marginalisation of individuals or groups.
Finding balance might require assessing situations as they arise, with an eye for whether individuals are being treated equally and fairly. This vigilance is important, given that we are in an age where more workplaces are beginning to explicitly prescribe emotional scripts, as well as conduct surveillance to ensure compliance.
An emotional script may be, in the end, a poor person’s substitute for true emotional intelligence, which provides us with the ability to flexibly deviate from and conform to prescribed scripts dependent on the situation at hand, and with a genuine concern for the common good. Acquiring this skill is difficult for all of us, but likely surpasses the rigidity of any single emotional ideal.

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