There’s more than lives at stake in managing this pandemic

There’s more than lives at stake in managing this pandemic
Opinion + AnalysisHealth + WellbeingPolitics + Human RightsRelationships
BY Matthew Beard The Ethics Centre 3 APR 2020
Imagine a parallel universe somewhere, one without a pandemic. What would you be spending this week concerned with? What social and political issues would you be wrestling with? How would you be spending your day?
Ironically, my parallel life looks very similar. Locked in a room, thinking a lot about pandemics. I’m not an epidemiologist or a public health expert though – in my parallel universe, I’m preparing to run a thought experiment for The Festival of Dangerous Ideas: The Ethics of the Apocalypse.
The basic premise is to find out whether, facing a couple of end-of-the-world scenarios, the audience can save the human race without losing their humanity in the process. I won’t give away how the event works or is scored, but there are a bunch of different victory conditions – survival is a necessary condition of success, but alone, it’s not sufficient.
That point bears repeating as we live through a pandemic of our very own: survival is a necessary, but insufficient condition for success.
By focusing solely on what is going to guarantee success or best facilitate a flattening of the curve and minimise deaths, we risk permitting a political and social environment that we would, in that parallel universe, reject outright.
Over the last few weeks, as Australia’s containment measures around COVID-19 have grown increasingly strict, there’s been a widespread movement demanding an immediate lockdown. #Lockusdown and other variations have trended on Twitter, and major mastheads have called for increasingly severe policing measures to manage the pandemic. Writing for The Guardian, Grattan Institute CEO John Daley wrote:
“There is no point trying to finesse which strategies work best; instead the imperative would be to implement as many as possible at once, including closing schools, universities, colleges, public transport and non-essential retail, and confining people to their homes as much as possible.
Police should visibly enforce the lockdown, and all confirmed cases should be housed in government-controlled facilities. This might seem unimaginable, but it is exactly what has already happened in China, South Korea and Italy.”
Similar comments have been made by other public commentators in support of such measures, including the ABC’s Norman Swan. Swan has pointed to the efficiency with which China were able to control the spread through draconian measures – including in one case, welding people inside their apartment building.
Imagine in a pre-COVID world, suggesting a liberal democracy like Australia look to the authoritarian state of China for political guidance. Yet, this is what happens when we reduce all things to a single metric: the goal of keeping people at home and flattening the curve of new infections. It is easy to conceptualise. We can visualise what it involves and we can imagine the benefits it confers.
However, whilst this logic is comforting – especially in times when fear and uncertainty are rife – it places us dangerously close to the crude and morally repugnant catch cry: the ends justify the means.
In NSW, new laws and extreme penalties aim to enforce self-isolation regimes – as John Daley’s piece suggested. The maximum penalties for leaving your home without a reasonable excuse (of which sixteen are listed) are six months imprisonment or a fine of up to $11,000.
Are you cooped up in your share house, finding it impossible to work? If you choose to go to the park, you’ll face a severe penalty. Considering using the time your teenager has off school to rack up some learner driving hours by leaving the city and heading to the mountains for a bushwalk? Want to do a drive-by birthday celebration in lieu of an actual party? All of them are now subject to police enforcement. Do any of them, and you’re potentially breaking the law.
There are still those who will argue that it’s good these activities have been made illegal. After all, if you go to the park and sit at a bench, you might pick up coronavirus from someone who was just sitting there, or leave some behind for somebody else. If you go for a drive, you may need to stop for petrol, or break down and need mechanical assistance… more exposures means more risk for vulnerable Australians. The elderly, those with chronic illness, Indigenous Australians and immunocompromised people might be more at risk if you do this. However, it doesn’t follow from this that we should threaten people with prison sentences for failing to play ball.
In suspending our ordinary ways of life, we don’t also suspend the moral norms and ethical principles that give them direction and meaning. Punishments should still be reasonable and proportionate to the offenses; we should still aim to strike a reasonable balance between risk, security and freedom.
As Schwatz Media’s Osman Faruqi – who has been following the authoritarian developments around COVID-19 management – noted ,we should remember that increased law enforcement itself carries a cost. Whilst we’re all equal before the law in principle, in practice, minority communities, the poor, homeless and a range of other groups – vulnerable Australians – tend to bear the brunt of increased police activity around the world.
Police have been encouraged to use their discretion in enforcing these laws, but discretion is subject to bias and inconsistency, as is any other aspect of our decision-making. If new police powers are necessary to protect vulnerable Australians from COVID-19, who will be protecting the Australians made vulnerable by these new laws?
In the best-selling board game, Pandemic: Legacy, players have to combat a fast-evolving, unknown virus, using various measures. Options range from quarantines to military lockdowns to the literal, nuclear option. However, because the goal of the game is simply to ensure humanity’s survival and the effective control of the pandemic, these options are all seen as morally equal.
In a game, that’s fine. In reality, as we go from suspending ordinary life to suspending more basic moral and political norms and rights, we need to be able to understand and consider the costs it involves. We can’t do that if our sole metric for success is flattening the curve.
In his column, John Daley wrote that “Covid-19 is the real-life “trolley problem” in which someone is asked to choose between killing a few or killing many.” This framing only obfuscates the deeper issues which pit health and safety against other essential political values; short-term outcomes against a long-term political landscape and the competing needs of different of vulnerable communities.
That’s not a simple trolley problem, it’s a political smorgasbord. And we need a much more sophisticated scoring system to work out what success looks like.
You can contact The Ethics Centre about any of the issues discussed in this article. We offer free counselling for individuals via Ethi-call; professional fee-for-service consulting, leadership and development services; and as a non-profit charity we rely heavily on donations to continue our work, which can be made via our website. Thank you.
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BY Matthew Beard
Matt is a moral philosopher with a background in applied and military ethics. In 2016, Matt won the Australasian Association of Philosophy prize for media engagement. Formerly a fellow at The Ethics Centre, Matt is currently host on ABC’s Short & Curly podcast and the Vincent Fairfax Fellowship Program Director.

BY The Ethics Centre
The Ethics Centre is a not-for-profit organisation developing innovative programs, services and experiences, designed to bring ethics to the centre of professional and personal life.
How to deal with people who aren’t doing their bit to flatten the curve

How to deal with people who aren’t doing their bit to flatten the curve
Opinion + AnalysisHealth + WellbeingRelationships
BY Matthew Beard The Ethics Centre 30 MAR 2020
You’ve been hitting us up with your COVID-19 ethical questions. We’ve been sending our ethicists into the philosophy lab to cook up some answers.
This week, we’re tackling how to deal with people who you don’t think are doing their bit to socially isolate and help restrict the spread of coronavirus.
How do I talk to loved ones who have a ’this won’t stop me living’ attitude to staying at home?
There’s a quote I’ve seen floating around social media lately that comes from British author, CS Lewis. It’s from his reflections on living in the age of the atomic bomb, but plenty of people seem to be seeing a link between it and the current crisis. It’s a chunky quote, but this part gets to the gist of it:
If we are all going to be destroyed by an atomic bomb, let that bomb when it comes find us doing sensible and human things—praying, working, teaching, reading, listening to music, bathing the children, playing tennis, chatting to our friends over a pint and a game of darts—not huddled together like frightened sheep and thinking about bombs. They may break our bodies (a microbe can do that) but they need not dominate our minds.
Lewis’ message is being shared as one of defiance: better to die on our feet than live on our knees. Don’t let the fear of a microbe stop us from doing the things that define meaningful life. I reckon some of your loved ones would happily share this quote on their Insta Stories if given the chance.
I’m also very confident that Lewis would be livid at the use of his quote in the context of the current pandemic. There’s a big difference between living through the threat of nuclear bombs – where you have little to no ability to affect what happens – and living through a pandemic where each of our individual actions make a real difference between life and death. I promise you this: if Lewis had thought there was something people could have done to stop an atomic bomb from killing them, he would have advised them to do that. Indeed, Lewis himself willingly lived on limited rations during WWII – not the kind of behaviour for someone who thinks we should live it up in the face of death.
But there is a way of reading Lewis’ quote that is helpful in the COVID-19 pandemic, and which might help you navigate your loved ones’ mindset. We should read Lewis’ quote as an encouragement not to let our external circumstances dictate our happiness. Rather than seeing ourselves as ‘waiting out’ the coronavirus, or living in fear of infection, perhaps it is helpful to keep living – just doing so indoors.
I’ve seen plenty of people suggest that they’ve cancelled screen limits on their phones so they can continually check live updates on the coronavirus issue. It’s tempting for it to be the only thing we talk or think about. It’s dominated most of my group chats for the last month. And here’s where we need to ask: is this really living? Wouldn’t it be better to go about our days as best we can in isolation, knowing we’d done all in our power to address the pandemic – and have made the most of life – rather sit in fear and anxiety?
Your loved ones need to get the message that nobody wants them to stop living: they just want to stop other people from dying. But the rest of us need to remember that life hasn’t stopped: there’s meaning, connection and value all around us – if we can just turn away from the fear and see it.
My flat-mate/parents/family aren’t observing physical distancing. I’m so worried, but they won’t stop. What do I do?
If you follow the advice of some politicians, you might consider reporting your flat-mates to the police. However, I’m not convinced that’s great advice for several reasons which I’ll come back to.
In situations where we witness someone else doing the wrong thing, it’s worth being aware of how our biases can kick in and cloud our judgement. We’ll often infer from someone’s behaviour the worst possible intentions.
Let’s say we see someone walk past a homeless person without even looking at them. It’s likely we’ll assume they’re callous or cold, rather than that, perhaps, they just didn’t see them. By contrast, if we did the same thing, we’d know whether or not we were being callous, because the only minds we can truly read are our own.
What this suggests is that you should begin by engaging from a position of curiosity. Do those not observing physical distancing actually know the rules? They certainly should, and ignorance isn’t an excuse at this point – being a good citizen and neighbour means knowing what we need to do to protect people – but if their behaviour is coming from ignorance, the solution might be easy: inform them.
Of course, there are plenty of people who know what they should do, and just don’t care. Here’s where things get tricky – especially if you’re outnumbered – because it’s very hard to persuade someone to be altruistic when they’re fundamentally motivated by self-interest. You’ve either got to convert them into a much more empathetic person or target their selfishness. The former is a long game; the latter is fraught with risk.
For instance, you might threaten to report them to the police if they keep flouting the rules. However, not only might that be a disproportionate response, it also robs your household of the community and solidarity that you’re probably going to rely on to get through isolation.
One possible solution is to leverage the power of shame. We’re social animals – desperate for inclusion and acceptance. If you can show these people how at odds their behaviour is with social expectations and norms, that will create a powerful impulse in them to self-correct. We don’t like doing things that might cause us to be ostracised – that’s probably the reason you haven’t spoken up until now.
But if you can harness the collective moral expectation for people to socially distance from one another, if you can show them that their behaviour makes them a pariah in the eyes of the community, you might find they change their behaviour on their own, and learn something in the process.
You can contact The Ethics Centre about any of the issues discussed in this article. We offer free counselling for individuals via Ethi-call; professional fee-for-service consulting, leadership and development services; and as a non-profit charity we rely heavily on donations to continue our work, which can be made via our website. Thank you.
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BY Matthew Beard
Matt is a moral philosopher with a background in applied and military ethics. In 2016, Matt won the Australasian Association of Philosophy prize for media engagement. Formerly a fellow at The Ethics Centre, Matt is currently host on ABC’s Short & Curly podcast and the Vincent Fairfax Fellowship Program Director.

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The Ethics Centre is a not-for-profit organisation developing innovative programs, services and experiences, designed to bring ethics to the centre of professional and personal life.
It’s easy to ignore the people we can’t see

It’s easy to ignore the people we can’t see
Opinion + AnalysisHealth + WellbeingRelationships
BY Matthew Beard The Ethics Centre 20 MAR 2020
In Mitch Albom’s best-selling novel, Five People you Meet in Heaven, a man named Eddie dies.
His entry into heaven is a reckoning: Eddie must meet with five people who had a significant impact on his life, or on whom he had a significant impact. Of the five people Eddie meets, only two are known to him; three are strangers.
The premise seems implausible at first. Surely, the people we spend the most time with – those we love and share our time and energy with – are the ones we impact, and are impacted by, most. However, what Albom’s novel reveals is a truth we all accept but frequently fail to live by: the fact that, as philosopher Carol Gilligan puts it: “we live on a trampoline – if we move, it affects a whole lot of people.”
The reason we fail to live by this basic truth is because so many people are invisible to us. We’ll never share their joys, hear their pain or witness their suffering. They could lead lives of utter bliss or abject misery and we’d never know. This leads us to assume that if we don’t know about them, then we can’t affect them, and vice versa.
Of course, this is nonsense – and we’ve never had so striking an example as we do now, wrestling with how we respond to the novel coronavirus and the threat of COVID-19. Most of those who are threatened by this virus are invisible to us. We’ll never know their names or see their faces. We’ll never know most of the people who miss out on groceries because of our actions at the supermarket, or who have taken our fair share in a moment of selfish desperation.
Despite the fact we all know the ties that bind us together extend further than our eyesight does, it seems clear that many are still struggling to see how that applies during a pandemic. We have seen cases in Australia of people placed in isolation ducking out for a trip to the shops, exposing others to immense risk, people flagrantly disregarding advice around social distancing and isolation and welfare recipients expected to continue to fulfil ‘mutual obligations’ despite it placing them at risk of infection.
How do we account for the gap between what we know – that we’re connected to one another – and the way that so many of us are behaving?
It takes moral imagination to remember the people we can’t see – to give them fair representation in our weighing up of how we should act.
But that imagination can be stymied because it butts heads with a competing force, that unsurprisingly, comes from economics: moral hazard. Whilst moral imagination asks us to apportion our attention, care and concern to those who are most at risk; moral hazard thinking encourages us to offset as much of our own risk onto others as possible.
Moral hazard thinking allows us to justify a quick sojourn to grab a coffee, despite having been in contact with person who is suspected of being infected. Moral hazard thinking that allows us to be wilfully blind to the effects on the community that stem from hoarding essentials. There are personal gains to be had by putting ourselves ahead of everyone else – but the fact that so many are succumbing to the temptation is perhaps a measure of how far we have to go to arrive at a point where, as poet Mary Richards described it, we can open our “moral eye” to see what – and crucially who – really matter.
Richards believes poetry and literature can provide a pathway to opening the moral eye. Other research attributes moral imagination to childhood and upbringing; experience of diversity; a sense of safety and communal security and face-to-face encounters with those who we’re failing to consider.
However, each of these pieces of research is about developing moral imagination. We should also take a second to think about what’s required to put it into practice. For so many of us, the fact we don’t remember the people we can’t see isn’t due to lack of ability, it’s because we’re choosing to look away. We have a nagging sense, in the corner of our mind, that there’s someone else we could consider – someone whose perspective would force us to change our behaviour. And it’s easier to turn away.
But true moral imagination – and moral redemption – lies on the other side of looking. It begins when we dare to understand the other person as having a claim against us. We need to accept them as people who can burden us with their needs, and who do – and should – rely on us. As philosopher Eleanor Gordon-Smith recently wrote:
“We have to start caring about strangers, richly caring – caring in the way that makes us prepared to put their wellbeing before our own. What will unite us right now, and God knows we could use it, is finally seeing each other as worth making sacrifices for.”
In The Five People You Meet in Heaven, the last person Eddie meets is a child – a civilian caught in a war zone in which Eddie was a soldier. Eddie set fire to the building where she was burned to death. For his entire life, he knew he’d seen a shadow moving and suspected there was someone there, but never indulged the thought. He decided instead to turn away. Until at last, at the end of his life, he finally faces her – and permits himself to see what he did to her. Instead of turning away, he bears witness to what he’s done. And in doing so, he’s not only redeemed of the guilt, he’s able to see himself anew.
After the war, Eddie worked in maintenance for an amusement park. After parting ways with his ‘fifth person’, having shown the courage to face what he’d done and who he’d harmed, he is then able to recognise all the lives he’s saved. Surrounding him in heaven are countless faces – all people who lived because of his ordinary, quiet work. People he never met, would never know, but who lived because of what he did.
This is the pivot that our moral imagination requires of us. We shouldn’t see the social distancing, isolation, quarantine, travel bans and the host of other impositions on our behaviour as frustrations or burdens to be resented and worked around where possible. We should see it as an opportunity to rescue people. To save their lives.
Even though they’ll never know our names or see our faces, grandkids will be given a Christmas with a grandparent they never knew was at risk; someone will receive a piece of advice they never would have heard; a cancer patient will make it to the end of therapy and learn they’re cancer-free.
It seems easier to turn away from the uncomfortable truth. To focus on the risks and benefits to us without bearing in mind the possible effects on the unseen masses.
But doing so makes our world so small. It robs them of the community care and support they deserve, and it robs us of a richer way of thinking about ourselves and our relationships with others.
Call it a circle of life, a trampoline, a moral community or whatever you will. Just have the courage to see it for what it is: a demand and an opportunity to be better.
You can contact The Ethics Centre about any of the issues discussed in this article. We offer free counselling for individuals via Ethi-call; professional fee-for-service consulting, leadership and development services; and as a non-profit charity we rely heavily on donations to continue our work, which can be made via our website. Thank you.
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BY Matthew Beard
Matt is a moral philosopher with a background in applied and military ethics. In 2016, Matt won the Australasian Association of Philosophy prize for media engagement. Formerly a fellow at The Ethics Centre, Matt is currently host on ABC’s Short & Curly podcast and the Vincent Fairfax Fellowship Program Director.

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There is something very revealing about #ToiletPaperGate

There is something very revealing about #ToiletPaperGate
Opinion + AnalysisHealth + WellbeingRelationships
BY Matthew Beard The Ethics Centre 13 MAR 2020
In the sixteenth century, a cool thing to do if you were a political philosopher was to contrast human beings in society, with human beings as they would be if there were no society.
This thought experiment, performed by Thomas Hobbes in Leviathan, paints a pretty bleak picture of humanity. Hobbes described his picture of the “state of nature” – a world without society as:
“A time of war, where every man is enemy to every man… there is no place for industry… no knowledge of the face of the earth; no account of time; no arts; no letters; no society; and which is worst of all, continual fear, and danger of violent death; and the life of man, solitary, poor, nasty, brutish, and short.”
This bleak picture of humanity – a time where people would clash and war over their own interests, with no hope for co-operation or camaraderie – is precisely why Hobbes thought we needed the state.
Nobody wants to live in the state of nature; it sucks. Instead, we all hand over a portion of our power to the state, who then create a world where everyone can get by and, ideally, flourish.
And, as a bonus, with a state to run the show, we can start to think about things like justice, ethics and morality. In the state of nature, Hobbes surmised these wouldn’t exist. He writes:
“The notions of right and wrong, justice and injustice have there no place. Where there is no common power, there is no law, where no law, no injustice. Force, and fraud, are in war the cardinal virtues.”
I can’t help but think of Hobbes at the moment, as I wander through supermarkets empty of supplies. I imagine the swollen pantries, garages and bathrooms across Australia, stockpiled in preparation for a pandemic that threatens us all. Individuals are scrambling for resources, squirrelling away supplies and taking care of their own interests first. It sounds a lot like we’ve reverted back to our nasty, brutish nature.
That probably wouldn’t surprise Hobbes. His state of nature isn’t meant to describe an actual period in human development; it’s a philosophical ghost story. It’s not a story about who we are, but who we might be if there were no law, order or state to restrain us.
Despite this, we should reflect on how, irrespective of all the social infrastructure Australia seems to offer, we’ve seen self-interest dominate on such a grand scale. The panic buying, hoarding, racism and at times scapegoating responses all demand interrogation.
How can this happen? How, in a time when we do have notions of right and wrong, justice and injustice, can parents – OK, this parent – be scrambling around supermarkets looking for children’s pain medication for his teething daughter to no avail? How can wipes and nappies be in such short supply? When Hobbes envisioned the ‘war of all against all’, he didn’t envision the goal to be a clean bum in a time of crisis – yet here we are.
Three Australian women fight over toilet paper. pic.twitter.com/EAhErm4QaD
— DailyMirror (@Dailymirror_SL) March 8, 2020
We can perhaps find an answer, and some guidance, in the work of fellow social contract philosopher Jean Jacques Rousseau. Rousseau thought Hobbes hadn’t gotten to the nub of the issue. The problem with the state of nature wasn’t lawlessness. Rather, it’s the belief that people live in perpetual competition to one another. Hobbes introduces the state to stop us from killing each other as a way of getting ahead, but he leaves in place the source of the problem: the mindset that we need to “get ahead” of one another.
Instead, Rousseau spent an enormous amount of energy discussing what he called “the general will”. This was his fix to Hobbes’ problem. To stop people from acting in competition to one another his idea was simple: decisions should be made with reference to what the whole of society, willing together, would support as a good idea. This way, nobody would be permitted to take more common resources than they needed, or was deemed fair under the circumstance. This way, no individual could have undue influence over society.
Imagine that. Imagine what happens if people rock up at the supermarket and think: what does everyone need right now? Imagine a mindset, a society and a marketplace where mutual obligation, care and concern were the primary motivators instead of self-interest. Imagine how much more – or less – toilet paper you’d have now. Imagine how much more sleep I’d have if my daughters teething pain could be medicated.
Unfortunately – and tellingly for us today – Rousseau told us that many societies would be unable to develop a sense of the general will if individuals lacked the virtue to set aside their personal self-interest.
However, I think Rousseau is being unfair here. Virtues aren’t practiced in a vacuum, they’re enabled or disabled by the context and the environment. And our society allows an enormous space where people are permitted – and encouraged – to pursue their own self-interest without regard for others. The market.
The influence of the market on, and at times over, the state is conspicuous in trying to understand why our shelves are so bare. When we act in the market, we act as consumers. And as consumers, there is only one rule: consume. If that everyone else misses out, so be it. Like Hobbes’s state of nature, the laws of consumption have no sense of right or wrong, justice or injustice.
Ethically, what’s required of us is to step into an environment of consumption without becoming consumers. Instead it requires us to maintain ourselves as citizens, who have concern for those around us and are eager to act in the shared interest and common good of all.
In part, it’s on us as individuals, not to leave our humanity and morality at the door of the supermarket. But it’s also on the market to more clearly align itself to the general will. Corrections that prevent overbuying toilet paper are an obvious step in that direction, but it’s akin to howling at the moon. The panic will shift to another product, and soon we’ll be playing whack-a-mole with a panicked consumer population who see their own security and comfort in competition with that of other people.
At times when we’re threatened and feel unsafe, our instinct is to batten down the hatches. However, that’s a game that guarantees there will be winners and losers. If we can find a way to see beyond ourselves, to pass a roll of paper under the stall to a neighbour, we might just find a way to get through this together.
You can contact The Ethics Centre about any of the issues discussed in this article. We offer free counselling for individuals via Ethi-call; professional fee-for-service consulting, leadership and development services; and as a non-profit charity we rely heavily on donations to continue our work, which can be made via our website. Thank you.
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BY Matthew Beard
Matt is a moral philosopher with a background in applied and military ethics. In 2016, Matt won the Australasian Association of Philosophy prize for media engagement. Formerly a fellow at The Ethics Centre, Matt is currently host on ABC’s Short & Curly podcast and the Vincent Fairfax Fellowship Program Director.

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The Ethics Centre is a not-for-profit organisation developing innovative programs, services and experiences, designed to bring ethics to the centre of professional and personal life.
Five stories to read to your kids this Christmas

Five stories to read to your kids this Christmas
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BY Matthew Beard 19 DEC 2019
The kids are on school holidays but the lessons don’t have to end there. Christmas time offers a great opportunity to teach our kids about ethics. Philosopher Dr Matt Beard shares his top stories for sharing ethical ideas with your children.
1. How the Grinch Stole Christmas – Doctor Seuss
The Grinch is a lonely monster who lives by himself on Mt Crumpit. Bothered by the Christmas noise from nearby Whoville he decides to spoil their fun. Disguised as a particularly ugly Santa Clause, the Grinch sneaks down the chimneys of the people of Whoville and steals their gifts. But to the Grinch’s surprise, he can’t dent the Whos’ Christmas spirit and his heart starts to melt.
“What if Christmas, he thought, doesn’t come from a store? What if Christmas… perhaps… means a little bit more?”
This classic by Doctor Seuss is more relevant than ever for kids growing up in an age when the holiday season is increasingly commercialised. The Whos lose all their ‘stuff’ but don’t lose their sense of Christmas. How would you or your kids feel if there were no presents at Christmas? What would you celebrate?
2. The Selfish Giant – Oscar Wilde
Not technically a Christmas story, but still a lovely one for this time of year. It’s the tale of a selfish giant who first refuses to allow children to play in his gardens and then has a change of heart.
This story has extra resonance for readers within the Christian tradition (and kids may need an explainer as to what the ending means), but the message does transcend religion. Talk to your kids about how selfishness can be isolating, joys shared are joys multiplied and the importance of showing kindness to whomever we meet – strong, weak, tall, clever or otherwise.
3. The Lump of Coal – Lemony Snicket
Coal is the perennial threat against children – bad kids get given coal. But what happens when a lump of coal is good? What happens if the child who receives it wants to make art? And do all kids who receive a lump of coal turn out rotten?
Lemony Snicket’s short story big questions of authenticity and purpose through a living lump of coal that flees a barbeque in search of it’s own purpose. After some failed endeavours he meets a department store Santa who puts him into his ‘bratty’ son’s stocking.
But his son doesn’t feel punished. Together with the lump of coal they become successful artists and open a restaurant in Korea.
“It is a miracle if you can find true friends, and it is a miracle if you have enough food to eat, and it is a miracle if you get to spend your days and evenings doing whatever it is you like to do.”
It’s not your typical Christmas story, but that’s part of the appeal. Are we forced to be the people we’re born as? The Lump of Coal teaches us gratitude for the everyday and an ability to overcome social origins of birth.
4. The Gift of the Magi – O Henry
This is a personal favourite and a good one to read before you take your kids off for a last minute Christmas shop. A married couple, both hard up for money, are desperate to buy each other wonderful gifts. Della wants to buy James a superb chain for his watch, which is his prized possession. To pay for it she sells her hair – her pride and joy, and James’ too. She buys James a fetching chain only to learn he has sold his watch to buy her a new set of combs!
“But in a last word to the wise of these days let it be said that of all who give gifts these two were the wisest. Of all who give and receive gifts, such as they are wisest. Everywhere they are wisest. They are the magi.”
The Gift of the Magi could seem absurd to some – to highlight the pointlessness of our obsession with giving. But that wasn’t the message O Henry hoped readers would take away. He wanted to highlight the true meaning of gift giving – a thoughtful gesture to rekindle a connection to the other person.
5. The Original Christmas Story
Whether or not you’re religious, the origins of Christmas lie in the same story – of a baby in a manger, surrounded by shepherds, angels and wise men. Props aside there are universal messages to be gleaned from religious stories and traditions.
The Christian story holds that the world’s saviour arrived as a newborn child into a stable for farm animals. It’s worth having a talk about how this image contrasts with our usual ideas about power.
Do we sometimes dismiss people because of where they’ve come from or how much money they have?
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BY Matthew Beard
Matt is a moral philosopher with a background in applied and military ethics. In 2016, Matt won the Australasian Association of Philosophy prize for media engagement. Formerly a fellow at The Ethics Centre, Matt is currently host on ABC’s Short & Curly podcast and the Vincent Fairfax Fellowship Program Director.
Joker broke the key rule of comic book movies: it made the audience think

Joker broke the key rule of comic book movies: it made the audience think
Opinion + AnalysisRelationshipsSociety + Culture
BY Matthew Beard The Ethics Centre 17 DEC 2019
Todd Phillip’s Joker has left audiences around the world outraged, moved and confused with its rewriting of the comic book lore surrounding The Joker.
The film tells the story of Arthur Fleck, a downtrodden man with an unspecified mental illness and an uncontrollable tendency to burst out laughing – whose treatment by society leads him down the path of moral nihilism and violence until he becomes the infamous Clown Prince of Crime.
It has received its share of controversy. Joker won the prestigious Golden Lion at the Venice Film Festival, is receiving early Oscar Buzz and has clocked over $850 million in the worldwide box office.
It’s also been heavily criticised for being overly sympathetic to the perpetrators of mass violence. Many critics Fleck’s turn from reserved, alienated performing clown to theatrical mass murderer as analogy for the lives of a number of real-world mass shooters.
Couple this with Joker’s depiction of systemic social forces, not individual people, as the true villains of our time, and it can be argued that the film offers an apology for people who use violence – often against women and people of colour – as a way of expressing their dissatisfaction with a world that hasn’t given them what they want.
The film is shot from Fleck’s perspective, and therefore casts huge doubt on what is real and what’s just happening in Fleck’s mind. Not long after watching it, I found myself trying to piece it all together. Did the climactic final act actually happen?
The genius and mischief of unreliable narrator motifs – think of Inception for example – is that we find ourselves looking for a definitive reading, but none exists. Not even the director is able to close the debate – theirs is just another interpretation.
Interestingly, the unreliable narrator question in Joker serves as a handy metaphor for broader confusion about the ethics and politics of the film. If the critical commentary and public discourse are anything to go by, the film left audiences confused not only about the reality of the story, but about its morality as well.
And here’s the central rub with Joker as a political and ethical challenge. It’s rife with ambiguity. What does it stand for? Who is the villain and who – if anybody – is the hero? Are we meant to empathise with Fleck or judge him? Should we join the masses in being furious at the uber-rich and uber-callous Thomas Wayne, or should we be concerned at the accelerating rate of violence?
Just like we don’t know for sure what was in Fleck’s mind and what really happened in the film, it’s hard to know what the film wants us to think about the events of Joker.
Warner Bros themselves tried to pre-load people’s expectations of the film by saying “make no mistake: neither the fictional character Joker, nor the film, is an endorsement of real-world violence of any kind. It is not the intention of the film, the filmmakers or the studio to hold this character up as a hero.”
Despite this effort, most viewers will have arrived at the film with pre-conceived ideas, because the critical conversations around Joker have been relentless. From the first trailers released and a leaked script, people have been speculating about the political effects it would have. Some critics – even some who think the film has artistic merit – wonder if it should have been made.
There is something interesting going on here. On the one hand, we have people experiencing Joker in wildly different ways. On the other hand, we have critics – and the film developers – moulding people’s views of the film before they’ve even seen it.
Then we have the film itself, which is concerned with how easy it is for people to get swept up in movements. How quickly agency can be taken away. And how recklessly people can fight to reclaim that agency.
In Joker, Fleck is entirely without agency. He can’t control his random outbursts of laughter, he can’t make himself understood to his stand-up audiences and even as he begins to embrace his Joker identity, many of the systemic impacts of his actions aren’t through his design. When Fleck does try to seize some agency over his life, he – like the lower-class Gothamites who burn their city in violent riots – does so recklessly, callously and irresponsibly.
Zooming out to the discourse around the film, you can see life mirroring art. Audiences have been systematically deprived of the agency they need to form their own views around the film.
This happened well before the first trailer dropped. Arguably, it began with the rise of comic book movies more generally.
We live in an age where it’s easy to treat films as just another form of content. Just like we binge through streaming services and mindlessly scroll social media feed, we can let films wash over us without ever actively engaging with the material. Sure, we follow the plot and might have a view on whether we enjoyed the film or not, but that’s not the same as allowing a film (or a series, or whatever) to make us think.
The comic book movie is the embodiment of this trend. The heroes and villains are mapped out in advance. We know what will happen and we watch to find out how it will happen. Consider Avengers: Endgame. We knew Thanos would be defeated and that the heroes who had been snapped out of existence would return – after all, a bunch of them already had sequels in the calendar. There’s no moral ambiguity; just a good story.
Of course, that’s fine. The Marvel Cinematic Universe makes up for in fun what it lacks in moral complexity. But Joker is different. Despite appearing in the guise of a comic book film, it’s not a comic book movie at all. It didn’t need to be about the rise of The Joker. What that’s highlighted is how a generation raised on comic book movies have been left unprepared to engage with a film so rife with complexity.
Many are still trying to do so. Like Immanuel Kant encouraged in ‘What is Enlightment?’, they’re daring to think for themselves. Kant saw this enlightenment as liberating – a freedom from intellectual immaturity. But it might also be reckless – particularly if it ends up with people decided that Warner Bros are wrong and Fleck is the hero of the story.
But the best way to guard against this isn’t to avoid films like Joker, or to be too heavy-handed in how people interpret the film. It’s to create more space in our content consumption for things that are more than just fairy floss for our brains. To put the Iron Mans and Flashes of the world in their proper place and find some balance so that we can enjoy the fun for what it is without dulling our senses when something more complex comes along.
The Ethics Centre is presenting a panel discussion on The Ethics of Art and Violence at the MCA on 12 February. Tickets on sale now. For further information click here.
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To fix the problem of deepfakes we must treat the cause, not the symptoms

To fix the problem of deepfakes we must treat the cause, not the symptoms
Opinion + AnalysisRelationshipsScience + Technology
BY Matthew Beard The Ethics Centre 5 DEC 2019
This article was written for, and first published by The Guardian. Republished with permission.
Once technology is released, it’s like herding cats. Why do we continue to let the tech sector manage its own mess?
We haven’t yet seen a clear frontrunner emerge as the Democratic candidate for the 2020 US election. But I’ve been interested in another race – the race to see which buzzword is going to be a pivotal issue in political reporting, hot takes and the general political introspection that elections bring. In 2016 it was “fake news”. “Deepfake” is shoring up as one of the leading candidates for 2020.
This week the US House of Representatives intelligence committee asked Facebook, Twitter and Google what they were planning to do to combat deepfakes in the 2020 election. And it’s a fair question. With a bit of work, deepfakes could be convincing and misleading enough to make fake news look like child’s play.
Deepfake, a portmanteau of “deep learning” and “fake”, refers to AI software that can superimpose a digital composite face on to an existing video (and sometimes audio) of a person.
The term first rose to prominence when Motherboard reported on a Reddit user who was using AI to superimpose the faces of film stars on to existing porn videos, creating (with varying degrees of realness) porn starring Emma Watson, Gal Gadot, Scarlett Johansson and an array of other female celebrities.
However, there are also a range of political possibilities. Filmmaker Jordan Peele highlighted some of the harmful potential in an eerie video produced with Buzzfeed, in which he literally puts his words in Barack Obama’s mouth. Satisfying or not, hearing Obama call US president Trump a “total and complete dipshit” is concerning, given he never said it.
Just as concerning as the potential for deepfakes to be abused is that tech platforms are struggling to deal with them. For one thing, their content moderation issues are well documented. Most recently, a doctored video of Nancy Pelosi, slowed and pitch-edited to make her appear drunk, was tweeted by Trump. Twitter did not remove the video, YouTube did, and Facebook de-ranked it in the news feed.
For another, they have already tried, and failed, to moderate deepfakes. In a laudably fast response to the non-consensual pornographic deepfakes, Twitter, Gfycat, Pornhub and other platforms quickly acted to remove them and develop technology to help them do it.
However, once technology is released it’s like herding cats. Deepfakes are a moving feast and as soon as moderators find a way of detecting them, people will find a workaround.
But while there are important questions about how to deal with deepfakes, we’re making a mistake by siloing it off from broader questions and looking for exclusively technological solutions. We made the same mistake with fake news, where the prime offender was seen to be tech platforms rather than the politicians and journalists who had created an environment where lies could flourish.
The furore over deepfakes is a microcosm for the larger social discussion about the ethics of technology. It’s pretty clear the software shouldn’t have been developed and has led – and will continue to lead – to disproportionately more harm than good. And the lesson wasn’t learned. Recently the creator of an app called “DeepNude”, designed to give a realistic approximation of how a woman would look naked based on a clothed image, cancelled the launch fearing “the probability that people will misuse it is too high”.
What the legitimate use for this app is, I don’t know, but the response is revealing in how predictable it is. Reporting triggers some level of public outcry, at which suddenly tech developers realise the error of their ways. Theirs is the conscience of hindsight: feeling bad after the fact rather than proactively looking for ways to advance the common good, treat people fairly and minimise potential harm. By now we should know better and expect more.
“Technology is a way of seeing the world. It’s a kind of promise – that we can bring the world under our control and bend it to our will.”
Why then do we continue to let the tech sector manage its own mess? Partly it’s because it is difficult, but it’s also because we’re still addicted to the promise of technology even as we come to criticise it. Technology is a way of seeing the world. It’s a kind of promise – that we can bring the world under our control and bend it to our will. Deepfakes afford us the ability to manipulate a person’s image. We can make them speak and move as we please, with a ready-made, if weak, moral defence: “No people were harmed in the making of this deepfake.”
But in asking for a technological fix to deepfakes, we’re fuelling the same logic that brought us here. Want to solve Silicon Valley? There’s an app for that! Eventually, maybe, that app will work. But we’re still treating the symptoms, not the cause.
The discussion around ethics and regulation in technology needs to expand to include more existential questions. How should we respond to the promises of technology? Do we really want the world to be completely under our control? What are the moral costs of doing this? What does it mean to see every unfulfilled desire as something that can be solved with an app?
Yes, we need to think about the bad actors who are going to use technology to manipulate, harm and abuse. We need to consider the now obvious fact that if a technology exists, someone is going to use it to optimise their orgasms. But we also need to consider what it means when the only place we can turn to solve the problems of technology is itself technological.
Big tech firms have an enormous set of moral and political responsibilities and it’s good they’re being asked to live up to them. An industry-wide commitment to basic legal standards, significant regulation and technological ethics will go a long way to solving the immediate harms of bad tech design. But it won’t get us out of the technological paradigm we seem to be stuck in. For that we don’t just need tech developers to read some moral philosophy. We need our politicians and citizens to do the same.
“At the moment we’re dancing around the edges of the issue, playing whack-a-mole as new technologies arise.”
At the moment we’re dancing around the edges of the issue, playing whack-a-mole as new technologies arise. We treat tech design and development like it’s inevitable. As a result, we aim to minimise risks rather than look more deeply at the values, goals and moral commitments built into the technology. As well as asking how we stop deepfakes, we need to ask why someone thought they’d be a good idea to begin with. There’s no app for that.
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Do we have to choose between being a good parent and good at our job?

Do we have to choose between being a good parent and good at our job?
Opinion + AnalysisRelationships
BY Matthew Beard The Ethics Centre 6 NOV 2019
I’m half writing this, half thinking about whether it is the best use of a few precious, toddler-free moments.
“Framing the issue of work-life balance – as if the two were dramatically opposed – practically ensures work will lose out. Who would ever choose work over life?” writes work-life guru Sheryl Sandberg.
Who indeed?
Well, for one, those who can’t afford to walk away from a job. Unless you’re living very comfortably, you’ll usually be forced to choose work over life. But even setting aside the many people who find themselves in that situation, it’s not clear we live in a world that enables people to choose life over work. Take me, for example.
Today is Friday. It’s the beginning of my three-day weekend. Thanks to flexible working arrangements, Friday is my father-son day. We go to the park, get errands done, pop out to the zoo – it’s brilliant, and I wouldn’t swap it for anything. You’d think I’m the perfect demonstration of Sandberg’s argument, but I’ve got itchy feet. So here I am, writing an op-ed.
Or rather, I’m half writing, half thinking about whether this is the best use of a few precious, toddler-free moments. Would I rather get things done around the house and revel in the simple, domestic bliss of a clean kitchen or a floor free of stickers, marbles and other paraphernalia?
I feel this back-and-forth all the time. It’s a war of identities: the professional version of me is ambitious, busy, focused and demanding; domestic me is patient, spontaneous and calm (for the most part). To be honest, it’s exhausting, and it’s beginning to make me think we haven’t fully figured out what work-life balance really means.
At the moment, we think about work-life balance in terms of the way we allocate our time. A well-balanced life is one in which you can leave work at a reasonable hour, spend enough time on parental or annual leave with loved ones, and where parents can balance care obligations to enable both people to have flourishing lives and careers.
“A well-balanced life is one in which you can leave work at a reasonable hour, spend enough time on parental or annual leave with loved ones, and where parents can balance care obligations to enable both people to have flourishing lives and careers.”
A look at recent proposals in the work-life balance seems to support this: the four-day working week, gender-balanced leave policies, email restrictions and unlimited annual leave all march to the beat of the time-maximisation drum.
This is where I think Sandberg is right – there is something wrong with painting work and life as diametrically opposed, but it’s not what she thinks. It’s because it permits a world in which “work” and “life” are kept totally separate and are permitted to operate according to different norms and values.
My favourite example of this is the unintended viral sensation Robert Kelly, his kids Marion and James and his wife Jung-a Kim, who together conspired to make the best couple of minutes of television in BBC history. After the incident, Kelly copped criticism from some circles for failing to be a good father because he didn’t scoop his daughter up and pop her on his knee during an international broadcast interview. By contrast, the BBC praised Kelly for his professionalism.
Whether Kelly did the right thing or not depends on how you define him in that precise moment. Was he a father or a professor? For Kelly, in the midst of that moment, the dilemma is the same: who should he choose to be, right now?
Unfortunately, based on our current norms around professionalism, he can’t be both at the same time. According to the scripts he seems to have been judged by, Kelly needed to be detached, rational and stoic and simultaneously warm, unconditionally affectionate and responsive. And this is why I think the work-life balance discussion needs to go beyond time and begin to think about identity. We need to permit people to express their domestic identities in the workplace – to redefine what it means to be professional so that it’s not unrecognisable to the people who know us in our personal lives.
These are all good things, but I’m not sure they can do the job on their own. Australian men often don’t take all the parental leave they’re entitled to. There’s little point giving people all this time if those people don’t know what to do with it, or aren’t equipped to use it as they should.
“As we continue to deconstruct unhelpful, gendered divisions of labour that force women to take on domestic and emotional labour and leave men to seek paid employment, there’s a good chance more people are going to start facing these choices – between professional and domestic life.”
“As we continue to deconstruct unhelpful, gendered divisions of labour that force women to take on domestic and emotional labour and leave men to seek paid employment, there’s a good chance more people are going to start facing these choices – between professional and domestic life.”
This isn’t just important for wellbeing. Bringing “domestic virtues” of emotional expressiveness, vulnerability and the like into the workforce helps shape people’s character. Our environments shape who we are. The more we’re encouraged to be competitive, ambitious or whatever else in the workplace, the harder it will be to switch gears and express patience, humility or generosity at home.
The purpose of work-life balance is to help people to flourish, live happy lives outside of work and develop into well-rounded human beings. If we’re going to do that, we need to let people be well-rounded at work too.
This article was written for, and first published by The Guardian. Republished with permission.
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The new rules of ethical design in tech

The new rules of ethical design in tech
Opinion + AnalysisBusiness + LeadershipScience + Technology
BY Matthew Beard The Ethics Centre 26 SEP 2019
This article was written for, and first published by Atlassian.
Because tech design is a human activity, and there’s no such thing as human behaviour without ethics.
One of my favourite memes for the last few years is This is Fine. It’s a picture of a dog sitting in a burning building with a cup of coffee. “This is fine,” the dog announces. “I’m okay with what’s happening. It’ll all turn out okay.” Then the dog takes a sip of coffee and melts into the fire.
Working in ethics and technology, I hear a lot of “This is fine.” The tech sector has built (and is building) processes and systems that exclude vulnerable users by designing “nudges” that influence users, users who end up making privacy concessions they probably shouldn’t. Or, designing by hardwiring preconceived notions of right and wrong into technologies that will shape millions of people’s lives.
But many won’t acknowledge they could have ethics problems.

This is partly because, like the dog, they don’t concede that the fire might actually burn them in the end. Lots of people working in tech are willing to admit that someone else has a problem with ethics, but they’re less likely to believe is that they themselves have an issue with ethics.
And I get it. Many times, people are building products that seem innocuous, fun, or practical. There’s nothing in there that makes us do a moral double-take.
The problem is, of course, that just because you’re not able to identify a problem doesn’t mean you won’t melt to death in the sixth frame of the comic. And there are issues you need to address in what you’re building, because tech design is a human activity, and there’s no such thing as human behaviour without ethics.
Your product probably already has ethical issues
To put it bluntly: if you think you don’t need to consider ethics in your design process because your product doesn’t generate any ethical issues, you’ve missed something. Maybe your product is still fine, but you can’t be sure unless you’ve taken the time to consider your product and stakeholders through an ethical lens.
Look at it this way: If you haven’t made sure there are no bugs or biases in your design, you haven’t been the best designer you could be. Ethics is no different – making people (and their products) the best they can be.
Take Pokémon Go, for example. It’s an awesome little mobile game that gives users the chance to feel like Pokémon trainers in the real world. And it’s a business success story, recording a profit of $3 billion at the end of 2018. But it’s exactly the kind of innocuous-seeming app most would think doesn’t have any ethical issues.
But it does. It distracted drivers, brought users to dangerous locations in the hopes of catching Pokémon, disrupted public infrastructure, didn’t seek the consent of the sites it included in the game, unintentionally excluded rural neighbourhoods (many populated by racial minorities), and released Pokémon in offensive locations (for instance, a poison gas Pokémon in the Holocaust Museum in Washington DC).
Quite a list, actually.
This is a shame, because all of this meant that Pokemon Go was not the best game it could be. And as designers, that’s the goal – to make something great. But something can’t be great unless it’s good, and that’s why designers need to think about ethics.
Here are a few things you can embed within your design processes to make sure you’re not going to burn to death, ethically speaking, when you finally launch.
1. Start with ethical pre-mortems
When something goes wrong with a product, we know it’s important to do a postmortem to make sure we don’t repeat the same mistakes. Postmortems happen all the time in ethics. A product is launched, a scandal erupts, and ethicists wind up as talking heads on the news discussing what went wrong.
As useful as postmortems are, they can also be ways of washing over negligent practices. When something goes wrong and a spokesperson says, “We’re going to look closely at what happened to make sure it doesn’t happen again.” I want to say, “Why didn’t you do that before you launched?” That’s what an ethical premortem does.
Sit down with your team and talk about what would make this product an ethical failure. Then work backwards to the root causes of that possible failure. How could you mitigate that risk? Can you reduce the risk enough to justify going forward with the project? Are your systems, processes and teams set up in a way that enables ethical issues to be identified and addressed?
Tech ethicist Shannon Vallor provides a list of handy premortem questions:
- How Could This Project Fail for Ethical Reasons?
- What Would be the Most Likely Combined Causes of Our Ethical Failure/Disaster?
- What Blind Spots Would Lead Us Into It?
- Why Would We Fail to Act?
- Why/How Would We Choose the Wrong Action?
What Systems/Processes/Checks/Failsafes Can We Put in Place to Reduce Failure Risk?
2. Ask the Death Star question
The book Rogue One: Catalyst tells the story of how the galactic empire managed to build the Death Star. The strategy was simple: take many subject matter experts and get them working in silos on small projects. With no team aware of what other teams were doing, only a few managers could make sense of what was actually being built.
Small teams, working in a limited role on a much larger project, with limited connection to the needs, goals, objectives or activities of other teams. Sound familiar? Siloing is a major source of ethical negligence. Teams whose workloads, incentives, and interests are limited to their particular contribution seldom can identify the downstream effects of their contribution, or what might happen when it’s combined with other work.
While it’s unlikely you’re secretly working for a Sith Lord, it’s still worth asking:
- What’s the big picture here? What am I actually helping to build?
- What contribution is my work making and are there ethical risks I might need to know about?
- Are there dual-use risks in this product that I should be designing against?
- If there are risks, are they worth it, given the potential benefits?
3. Get red teaming
Anyone who has worked in security will know that one of the best ways to know if a product is secure is to ask someone else to try to break it. We can use a similar concept for ethics. Once we’ve built something we think is great, ask some people to try to prove that it isn’t.
Red teams should ask:
- What are the ethical pressure points here?
- Have you made trade-offs between competing values/ideals? If so, have you made them in the right way?
- What happens if we widen the circle of possible users to include some people you may not have considered?
- Was this project one we should have taken on at all? (If you knew you were building the Death Star, it’s unlikely you could ever make it an ethical product. It’s a WMD.)
- Is your solution the only one? Is it the best one?
4. Decide what your product’s saying
Ever seen a toddler discover a new toy? Their first instinct is to test the limits of what they can do. They’re not asking What was the intention of the designer, they’re testing how the item can satisfy their needs, whatever they may be. In this case they chew it, throw it, paint with it, push it down a slide… a toddler can’t access the designer’s intention. The only prompts they have are those built into the product itself.
It’s easy to think about our products as though they’ll only be used in the way we want them to be used. In reality, though, technology design and usage is more like a two-way conversation than a set of instructions. Given this, it’s worth asking: if the user had no instructions on how to use this product, what would they infer purely from the design?
For example, we might infer from the hidden-away nature of some privacy settings on social media platforms that we shouldn’t tweak our privacy settings. Social platforms might say otherwise, but their design tells a different story. Imagine what your product would be saying to a user if you let it speak for itself.
This is doubly important, because your design is saying something. All technology is full of affordances – subtle prompts that invite the user to engage with it in some ways rather than others. They’re there whether you intend them to be or not, but if you’re not aware of what your design affords, you can’t know what messages the user might be receiving.
Design teams should ask:
- What could a infer from the design about how a product can/should be used?
- How do you want people to use this?
- How don’t you want people to use this?
- Do your design choices and affordances reflect these expectations?
- Are you unnecessarily preventing other legitimate uses of the technology?
5. Don’t forget to show your work
One of the (few) things I remember from my high school math classes is this: you get one mark for getting the right answer, but three marks for showing the working that led you there.
It’s also important for learning: if you don’t get the right answer, being able to interrogate your process is crucial (that’s what a post-mortem is).
For ethical design, the process of showing your work is about being willing to publicly defend the ethical decisions you’ve made. It’s a practical version of The Sunlight Test – where you test your intentions by asking if you’d do what you were doing if the whole world was watching.
Ask yourself (and your team):
- Are there any limitations to this product?
- What trade-offs have you made (e.g. between privacy and user-customisation)?
- Why did you build this product (what problems are you solving?)
- Does this product risk being misused? If so, what have you done to mitigate those risks?
- Are there any users who will have trouble using this product (for instance, people with disabilities)? If so, why can’t you fix this and why is it worth releasing the product, given it’s not universally accessible?
- How probable is it that the good and bad effects are likely to happen?
Ethics is an investment
I’m constantly amazed at how much money, time and personnel organisations are willing to invest in culture initiatives, wellbeing days and the like, but who haven’t spent a penny on ethics. There’s a general sense that if you’re a good person, then you’ll build ethical stuff, but the evidence overwhelmingly proves that’s not the case. Ethics needs to be something you invest in learning about, building resources and systems around, recruiting for, and incentivising.
It’s also something that needs to be engaged in for the right reasons. You can’t go into this process because you think it’s going to make you money or recruit the best people, because you’ll abandon it the second you find a more effective way to achieve those goals. A lot of the talk around ethics in technology at the moment has a particular flavour: anti-regulation. There is a hope that if companies are ethical, they can self-regulate.
I don’t see that as the role of ethics at all. Ethics can guide us toward making the best judgements about what’s right and what’s wrong. It can give us precision in our decisions, a language to explain why something is a problem, and a way of determining when something is truly excellent. But people also need justice: something to rely on if they’re the least powerful person in the room. Ethics has something to say here, but so do law and regulation.
If your organisation says they’re taking ethics seriously, ask them how open they are to accepting restraint and accountability. How much are they willing to invest in getting the systems right? Are they willing to sack their best performer if that person isn’t conducting themselves the way they should?
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BY Matthew Beard
Matt is a moral philosopher with a background in applied and military ethics. In 2016, Matt won the Australasian Association of Philosophy prize for media engagement. Formerly a fellow at The Ethics Centre, Matt is currently host on ABC’s Short & Curly podcast and the Vincent Fairfax Fellowship Program Director.

BY The Ethics Centre
The Ethics Centre is a not-for-profit organisation developing innovative programs, services and experiences, designed to bring ethics to the centre of professional and personal life.
MIT Media Lab: look at the money and morality behind the machine

MIT Media Lab: look at the money and morality behind the machine
Opinion + AnalysisBusiness + LeadershipScience + Technology
BY Matthew Beard 18 SEP 2019
When convicted sex offender, alleged sex trafficker and financier to the rich and famous Jeffrey Epstein was arrested and subsequently died in prison, there was a sense that some skeletons were about to come out of the closet.
However, few would have expected that the death of a well-connected, social high-flying predator would call into disrepute one of the world’s most reputable AI research labs. But this is 2019, so anything can happen. And happen it has.
Two weeks ago, New Yorker magazine’s Ronan Farrow reported that Joi Ito, the director of MIT’s prestigious Media Lab, which aims to “focus on the study, invention, and creative use of digital technologies to enhance the ways that people think, express, and communicate ideas, and explore new scientific frontiers,” had accepted $7.5 million in anonymous funding from Epstein, despite knowing MIT had him listed as a “disqualified donor” – presumably because of his previous convictions for sex offences.
Emails obtained by Farrow suggest Ito wrote to Epstein asking for funding to continue to pay staff salaries. Epstein allegedly procured donations from other philanthropists – including Bill Gates – for the Media Lab, but all record of Epstein’s involvement was scrubbed.
Since this has been made public, Ito – who lists one of his areas of expertise as “the ethics and governance of technology” – has resigned. The funding director who worked with Ito at MIT, Peter Cohen, now working at another university, has been placed on administrative leave. Staff at MIT Media Lab have resigned in protest and others are feeling deeply complicit, betrayed and disenchanted at what has transpired.
What happened at MIT’s Media Lab is an important case study in how the public conversation around the ethics of technology needs to expand to consider more than just the ethical character of systems themselves. We need to know who is building these systems, why they’re doing so and who is benefitting. In short, ethical considerations need to include a supply chain analysis of how the technology came to be created.
This is important is because technology ethics – especially AI ethics – is currently going through what political philosopher Annette Zimmerman calls a “gold rush”. A range of groups, including The Ethics Centre, are producing guides, white papers, codes, principles and frameworks to try to respond to the widespread need for rigorous, responsive AI ethics. Some of these parties genuinely want to solve the issues; others just want to be able to charge clients and have retail products ready to go. In either case, the underlying concern is that the kind of ethics that gets paid gets made.
For instance, funding is likely to dictate where the world’s best talent is recruited and what problems they’re asked to solve. Paying people to spend time thinking about these issues, providing the infrastructure for multidisciplinary (or in MIT Media Lab’s case, “anti disciplinary”) groups to collaborate is expensive. Those with money will have a much louder voice in public and social debates around AI ethics and have considerable power to shape the norms that will eventually shape the future.
This is not entirely new. Academic research – particularly in the sciences – has always been fraught. It often requires philanthropic support, and it’s easy to rationalise the choice to take this from morally questionable people and groups (and, indeed, the downright contemptible). Vox’s Kelsey Piper summarised the argument neatly: “Who would you rather have $5 million: Jeffrey Epstein, or a scientist who wants to use it for research? Presumably the scientist, right?”
What this argument misses, as Piper points out, is that when it comes to these kinds of donations, we want to know where they’re coming from. Just as we don’t want to consume coffee made by slave labour, we don’t want to chauffeured around by autonomous vehicles whose AI was paid for by money that helped boost the power and social standing of a predator.
More significantly, it matters that survivors of sexual violence – perhaps even Epstein’s own – might step into vehicles, knowingly or not, whose very existence stemmed from the crimes whose effects they now live with.
Paying attention to these concerns is simply about asking the same questions technology ethicists already ask in a different context. For instance, many already argue that the provenance of a tech product should be made transparent. In Ethical by Design: Principles for Good Technology, we argue that:
The complete history of artefacts and devices, including the identities of all those who have designed, manufactured, serviced and owned the item, should be freely available to any current owner, custodian or user of the device.
It’s a natural extension of this to apply the same requirements to the funding and ownership of tech products. We don’t just need to know who built them, perhaps we also need to know who paid for them to be built, and who is earning capital (financial or social) as a result.
AI and data ethics have recently focused on concerns around the unfair distribution of harms. It’s not enough, many argue, that an algorithm is beneficial 95% of the time, if the 5% who don’t benefit are all (for example) people with disabilities or from another disadvantaged, minority group. We can apply the same principle to the Epstein funding: if the moral costs of having AI funded by a repeated sex offender are borne by survivors of sexual violence, then this is an unacceptable distribution of risks.
MIT Media Lab, like other labs around the world, literally wants to design the future for all of us. It’s not unreasonable to demand that MIT Media Lab and other groups in the business of designing the future, design it on our terms – not those of a silent, anonymous philanthropist.
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